I believe we’re entering a golden age for creators.
Not because A.I. is coming for our jobs, but because it’s finally coming for our chores. (Maybe it won’t floss your teeth yet but I won’t underestimate A.I. and neither should you.)
Let me explain.
Highly creative people aren’t creative by choice. Our brains don’t turn off. Even when we’re tired. Even when we’re watching TV or pretending to listen to an in-law or scrolling online to catch a sale on an item we don’t need or checking our skin in a magnified mirror when we really should never…
Ok, I’m getting carried away. And I just proved my point.
We’re idea factories. Sometimes, chaotic ones.
But here’s the problem. The execution part? That’s where we often hit a wall. Too many tabs. Too many tools. Too little time.
And sometimes (let’s be honest) too much friction in turning a spark of genius into something tangible.
That’s where A.I. comes in.
I believe A.I. won’t replace creative people. It will amplify them.
Why? Because:
- Creative people always create whether they have tools or not.
- A.I. is the ultimate second brain. It remembers, drafts, outlines, polishes, and refines.
- It takes on the boring stuff so we can focus on the wild ideas. Or running out of wild ideas? A.I. will say, “Hold my juice”.
- It levels up execution speed. You don’t need to be a Premiere Pro wizard to make a cinematic edit anymore.
One creator I know used ChatGPT to storyboard a YouTube series. Then fed the visuals into an A.I. video generator.
He completed in two days what used to take him three weeks.
Was it perfect? No.
Was it 80 percent there with time to fine tune the rest? Absolutely.
That’s the shift. From perfection paralysis to prolific output.
The Myth of Originality
Let’s address the elephant in the chatroom.
People love to panic about A.I. killing originality.
But here’s the truth:”Original” ideas are rarely 100 percent new. They’re usually clever remixes of existing ideas.
You know who’s best at remixing, reframing, and reinventing? Creative people.
A.I. is a spark, not a substitute. A fast lane, not the finish line.
If originality was just about being first, TikTok wouldn’t be flooded with 500 variations of the same viral trend. But somehow, we still watch.
Still skeptical?
Let’s talk about flow.
Mihaly Csikszentmihalyi defined flow as the mental state where creativity and focus collide.
Guess what pulls us out of flow?
- Tedious editing
- Formatting things
- Trying to fix broken code at 2 a.m.
- Googling how to export with transparency
A.I. solves all of that.
The more time we spend in flow, the more prolific we become.
And guess what? A 10-year study from Adobe found that companies fostering creativity outperform peers in revenue growth by 1.5 times.
That’s not magic. That’s momentum.
The People Who Will Win
Let’s be blunt.
The people who win in this next wave aren’t the most tech-savvy.
They’re the ones who:
- Keep making stuff even when it’s hard.
- Use A.I. tools like a bicycle for the mind.
- Say What if more than they say I can’t.
A.I. won’t make you creative. But it will make your creativity faster. Sharper. Louder.
If you’re already the kind of person who can’t help but create, you’re about to become unstoppable.
This is the moment to lean in. Test the tools. Break things. Remix ideas.
You’re not competing with the machines. You’re collaborating with them.
You’re not getting replaced.
You’re getting upgraded.
The future is for makers, and A.I. has just made creating a whole lot more fun.
Subscribe to our email newsletter to receive the latest A.I. news and pieces for content creators and marketers.
A.I. Juice 